Historical Timeline

Historical Timeline

1982 Petaluma Educational Foundation incorporated September 30, 1982.
1983 PEF files first 990 Tax Return: Gross Receipts = $20,377
PEF Logo Contest winner announced: Jim Balshaw, Casa Grande High School.
1984 First PEF Grants: $18,000 awarded in “mini-grants” – limit $500.
1985 PEF Mission expanded to include all schools, including St Vincent’s schools.
1987 October 23: first annual Live and Silent Auction
Herman Sons Hall (tickets: $2.50 per person)
1990 First scholarships awarded.
Invest in education launched with a guarantee that 100% of funds grants in schools.
1992 Henris Family endowment established.
1994 March 15: Alphabet Soup Benefit Thrift Store opens
(a joint venture with Petaluma Boys & Girls Club)
1995 Travelling Lantern Theater Co. begins 12-year “Theater in Schools” program
1997 February 1: Alphabet Soup moves to 213 Western Avenue
May 18: First Annual Duck Race
1999 PEF moves to the current office at 200 Douglas Street
MacIlvain scholarship established with $1,000,000 gift from PHS teacher, Shirley MacIlvain
2000 Arnold Scott estate leaves $800,000 to establish PHS and CGHS scholarships
2006 Million Dollar Bash celebrates first $1,000,000 given out in PEF grants
2007 Grant limit raised to $2000
Fund the future launched with 100% board participation
2009 PEF assumes sole ownership of Alphabet Soup
2010 Grant limit raised to $15,000 to create Major Impact Grants.
2011 T.E.C. Initiative launched
Alphabet Soup moves to a new location and expands
2012 Milestone reached: $2,000,000 grants; $ 2,000,000 scholarships
2013 Alphabet Soup Store opens the second location in downtown Petaluma as Alphabet Soup @Home

2016 Milestone reached: over $3,000,000 awarded in PEF grants since the program began in 1983;

2017 Milestone reached:  over $ 3,000,000 awarded in scholarships since the program began in 1990.

2019 Alphabet Soup Stores celebrates 25 years in business benefiting the mission of PEF

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